MICE & Travel Industry Service

Member Board of Directors – Center for Exhibition Industry Research

December 2015 –  December 2017

Chairman of the Board of Directors & Past Chair – Corporate Event Marketing Association

July 2014 – July 2018

Chairman of the Board – International Association of Exhibitions and Events

December 2009 –  December 2010

Board Member & Treasurer – International Association of Exhibitions and Events

December 2006 – December 2009

Industry Memberships
  • Meetings Professionals International
  • UFI
  • Professional Convention Management Association
  • International Association of Exhibitions and Events
  • World Trade Centers Association
  • Corporate Event Marketing Association
  • International Association of Exhibitions and Events

History

Vice President Global Sales at Las Vegas Convention & Visitors Authority

Executive Director, World Trade Center Las Vegas

August 2000 – October 2020

A sales leader who has successfully coached, trained, lead sales teams across all markets both internationally and domestically. My sales teams have ranged in size from 8 people to 63 people, and I recently managed our global sales team of 26 engaged ambassadors with offices in 14 locations servicing 75+ countries. I created the “prosperity triangle” © sales and marketing method for the World Trade Center Las Vegas. This program resulted in hundreds of MICE delegations visiting Las Vegas from Europe, China, Canada, Mexico, Kenya, Korea, Thailand, Australia.


Director of Sales & Marketing at Venetian Resort & Casino & Sands Expo Center

November 1990 –  August 2000

Opening team for a new Las Vegas convention facility. Hired and coached sales and service sales teams for a 555,000 square foot convention facility. Developed successful marketing and sales programs to turn a profit in less than five years, beating the opening bondholders’ business performance. Manager of the Year 1992.